Girl group KIIRAS has proven its presence in the global market by successfully wrapping a showcase held in Malaysia.
On the 3rd and 4th, KIIRAS took part in the 'Fast Track Entertainment LAUNCHPAD' media event held in Kuala Lumpur, Malaysia, presenting a special showcase stage before local music industry figures, media, and fans.
Ahead of the showcase, KIIRAS received an enthusiastic welcome from the moment they arrived at Kuala Lumpur International Airport. Many fans gathered to greet the members with support signs and words of welcome, and the members responded warmly by making eye contact and waving, creating a heartwarming atmosphere. The fervor made KIIRAS's global popularity palpable.
The LAUNCHPAD showcase is a global artist development project jointly driven by Singapore-based global entertainment company Fast Track Entertainment (FTE) and FTE's co-brand partner and global music label Sony Music Malaysia, and it proceeded successfully under the attention of music industry figures around the world.
That day, KIIRAS drew fervent responses from local audiences with solid live skills and energetic performances across a varied stage that included their title track. After the stage, applause and cheers continued, and they were praised for completing a stage befitting a next-generation K-pop act aiming at the global market.
In particular, major Malaysian media figures also turned their attention to the group. Local broadcasters as well as leading press outlets and fashion magazines conducted interviews with KIIRAS, showing keen interest by pouring out questions about their global activity plans, the team's strengths, and future vision.
Through this project, KIIRAS plans to continue collaborating with global partners and further expand its base for overseas activities.
After wrapping the showcase, KIIRAS said, "We were glad and happy to confirm the hot response once again in Malaysia," adding, "Starting with this showcase, we plan to continue various global projects and overseas activities to show KIIRAS's new potential for growth."
Meanwhile, KIIRAS plans to begin its overseas activities in earnest in the second half of the year, starting with 'Fast Track Entertainment LAUNCHPAD.'
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